Privacy Policy for Tierra Lunar

Tierra Lunar (“we,” “us,” or “our”) is committed to safeguarding the privacy and personal data of all users who visit and interact with our website at tierralunar.com. This Privacy Policy outlines how we collect, process, store, and protect your personal information in compliance with applicable data protection laws, including the General Data Protection Regulation (GDPR) in the European Union and the California Consumer Privacy Act (CCPA) in the United States.

By accessing or using tierralunar.com, you acknowledge that you have read and understood this Privacy Policy.

1. Commitment to Privacy and Data Protection

At Tierra Lunar, privacy is a core principle. We are dedicated to the responsible handling of your personal data, ensuring your information is processed lawfully, transparently, and with utmost respect for your rights. We continuously review our data handling practices to meet evolving legal standards and user expectations.

2. Scope of this Privacy Policy and Data Controller Role

This Privacy Policy applies to all personal data collected through tierralunar.com and related services. Tierra Lunar acts as the data controller for the purposes of the GDPR, determining the purposes and means of processing your personal data. If you have any questions regarding this policy or your personal information, please contact us at [email protected].

3. Categories of Personal Data We Process

We may collect and process the following categories of personal data:

a. Usage Data
Includes information such as your internet protocol (IP) address, browser type and version, referral URLs, geographic location, time zone, pages visited, session duration, and site navigation patterns.

b. Account Data
Includes personal identifiers you provide when creating an account or submitting an order, such as your full name, billing and shipping addresses, email address, and telephone number.

c. Profile Data
Includes information related to your purchase history, interests, preferences, feedback, and behavioral insights gathered through interaction with our services.

d. Communication Data
Includes records of customer service interactions, inquiries, and other communication history between you and Tierra Lunar.

e. Technical Data
Includes data collected from the device and software you use to access our website, such as device type, operating system, system settings, screen resolution, and browser configurations.

f. Transaction Data
Includes data necessary for the execution of payments and deliveries, such as payment method (tokenized where applicable), transaction ID, order details, delivery addresses, and timestamps.

g. Preference Data
Includes any consents you provide to marketing communications, product preferences, and survey responses that help us tailor our offerings to your needs.

4. Legal Bases for Processing

We process your personal data using the following legal bases under GDPR:

– Consent: Where required, we obtain your explicit consent before processing your data (e.g., subscribing to newsletters).
– Contractual Necessity: Processing required to execute or enter into a contract with you (e.g., processing orders).
– Legal Obligation: Where processing is necessary to comply with applicable laws or legal proceedings.
– Legitimate Interests: For purposes such as improving our services, fraud prevention, ensuring security, and running the business efficiently, provided your fundamental rights do not override such interests.

5. Your Rights Under Applicable Law

Subject to verification of identity and applicable jurisdictional boundaries, you have the following rights regarding your personal data:

a. Right to Access – You may request access to your personal data we hold.
b. Right to Rectification – You may request correction of inaccurate or incomplete data.
c. Right to Erasure – You may request deletion of your personal data.
d. Right to Restriction – You may request limitation of processing under certain conditions.
e. Right to Data Portability – You may request a copy of your personal data in a structured, commonly used format to transmit to another controller.
f. Right to Object – You may object to processing carried out under legitimate interest or for direct marketing purposes.

CCPA-Specific Rights (for California residents):

– Right to Know: Access information about what categories of personal data we collect and share.
– Right to Delete: Request deletion of your personal information.
– Right to Opt-Out: Decline the sale of your personal data.
– Right to Non-Discrimination: We will not discriminate against you for exercising your rights.

To exercise any of these rights, please contact us at [email protected].

6. Data Security Measures

We implement robust administrative, technical, and physical safeguards to secure your personal data, including:

– SSL/TLS encryption of all data transmissions;
– Role-based access controls to limit internal access to personal data;
– Regular automated backups of critical systems and databases;
– Ongoing staff training in data security and privacy obligations.

While we take reasonable measures to protect your data, no system can be guaranteed entirely secure. You are responsible for maintaining the confidentiality of your account credentials.

7. International Data Transfers

Your personal information may be transferred to and processed in countries outside your jurisdiction, including countries that may not offer the same standard of data protection. Where such transfers occur, we ensure adequate protection through:

– Standard Contractual Clauses approved by the European Commission;
– Binding Corporate Rules or other approved transfer mechanisms.

By using tierralunar.com, you acknowledge and consent to such international data transfers for the purposes described in this policy.

8. Data Retention

We retain personal data only as long as necessary to fulfill the purposes outlined in this policy and to meet legal, accounting, and regulatory requirements. Specific retention periods include:

– Account and Transaction Data: Retained for up to 7 years post-transaction for auditing and legal compliance.
– Usage and Technical Data: Retained for 12 to 24 months for analytics and diagnostics.
– Communication and Support Data: Retained for 2 years after resolution of an inquiry.
– Marketing Preferences and Consent Logs: Retained until withdrawal of consent or unsubscription.

9. Cookie Policy

tierralunar.com uses cookies to enhance user experience and facilitate the functioning of our website. Cookies may belong to the following categories:

– Essential Cookies: Required for site functionality (e.g., login, cart).
– Functional Cookies: Enable enhanced personalization (e.g., remembering preferences).
– Performance Cookies: Collect anonymous statistics about website usage.
– Analytics Cookies: Help us understand user behavior and improve our services.

Where required by law, you will be notified upon site access and given the option to manage your cookie preferences.

10. Cookie Management and Compliance

You can control cookie behavior through:

– Our cookie banner and preference center when visiting tierralunar.com;
– Browser settings to block or delete cookies;
– Opt-out features provided for targeted advertising via tools such as the Network Advertising Initiative and Digital Advertising Alliance.

We comply with GDPR and CCPA requirements by obtaining appropriate consent and allowing opt-out of non-essential cookies and tracking technologies.

11. Children’s Privacy

tierralunar.com is not intended for use by individuals under the age of 13. We do not knowingly collect or process personal data from children under 13. If we become aware of such data collection, we will promptly delete the information and take appropriate remedial action. Parents or guardians who believe their child may have submitted personal data are encouraged to contact us at [email protected].

12. Policy Updates and Notification

We may update this Privacy Policy as necessary to reflect changes in data practices, legal requirements, or service enhancements. Any material changes that affect your rights will be communicated via appropriate notifications on tierralunar.com or via email, as applicable. We encourage periodic review of this policy to stay informed.

13. Contact Us

If you have any questions about this Privacy Policy, your rights, or our data practices, you may contact us at:

Email: [email protected]

Tierra Lunar is committed to full compliance with all applicable data protection and privacy laws, including GDPR and CCPA. For any concerns or further assistance regarding how your personal data is handled, please do not hesitate to reach out.